Slideshow: The innovative menu for Sonic’s year
The restaurant chain Sonic Drive-In has been producing innovative food since Inspire Brands, Inc. purchased it in December 2018. Since then, Sonic has added at least one new menu item every month.Supersized servings are one of Sonic’s 2019 innovation avalanches.
The Bigger Brunch Burger made its debut in March 2019 at the restaurant. It consists of two patties made entirely of 100% beef, melted cheese, double the amount of bacon, and a fried egg all served on a brioche bun.
Sonic debuted the BBLT in April 2019, which has 50% more bacon than their regular sandwiches. To make a BBLT, stack tomatoes, lettuce, and mayo between two brioche buns.
According to Scott Uehlein, vice president of product innovation and development at Sonic, “the BBLT amplifies an all-American classic to offer more of what we love,” with more of the crispy, delicious bacon that many of us seek. “The BBLT is perfect anytime, you won’t ask for an extra side of bacon again.”
The Biggie Cheese is a substantial handheld device that Sonic unveiled in December 2019. It consists of two patties made entirely of beef, three slices of American cheese, pickles, grilled onions, and hickory barbecue sauce that are layered double-decker-style on a brioche bun.
“We not only made our traditionally delicious cheeseburger bigger, but we also loaded it up with all the fixings to create a unique Sonic masterpiece,” Mr. Uehlein stated. “With a whopping three slices of melty cheese and two juicy beef patties.” “Biggie Cheese responds to the call of hunger by sating our guests’ cravings.”
Throughout the year, Sonic sold bite-sized appetizers in addition to its extensive menu.The restaurant introduced two bite-sized, deep-fried treats in January 2019: the Cinnabon Cinnasnacks A and the Oreo A La Mode. La Mode.
The Oreo A La Mode includes an Oreo cookie, battered and fried, and served with vanilla ice cream, while the Cinnabon Cinnasnacks A La Mode features flaky pastries packed with cinnamon roll filling and vanilla ice cream.
The Oreo A La Mode includes an Oreo cookie, battered and fried, and served with vanilla ice cream, while the Cinnabon Cinnasnacks A La Mode features flaky pastries packed with cinnamon roll filling and vanilla ice cream.
“There’s a reason it’s become common practice to balance the richness of your favorite warm dessert with the refreshing creaminess of ice cream,” Mr. Uehlein stated. “We took what many typically do with a pie or brownie fresh out of the oven and created an entirely new experience with the new Oreo and Cinnasnacks A La Mode.”
In November 2019, savory bite-sized appetizers were added to the Sonic menu. The Bacon Mac & Cheese Bites are constructed with macaroni and cheese mixed with bacon chunks and wrapped in a light, crispy batter, while the Chili Cheese Bites are bite-sized versions of Sonic’s chili with cheese in a crispy corn chip coating.
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“Tender macaroni and savory bacon or warm, melted cheese and hearty chili are two of my favorite combos.”The Oreo A La Mode includes an Oreo cookie, battered and fried, and served with vanilla ice cream, while the Cinnabon Cinnasnacks A La Mode features flaky pastries packed with cinnamon roll filling and vanilla ice cream.
The greatest things since cheese slices, Mr. Uehlein declared. “With the holidays quickly approaching, these bite-sized snacks satisfy our guests’ hunger at cheese during this busy season by bringing the beloved, comforting flavors of the season with us on the go.”